Megan's Media Blog

life story 1. emotive language "I'm having nightmares again" 2. anecdote - used the same person throughout talking about a painful personal experience which allows the audience to sympathise with it. 3. relatable - a story that maybe some viewers can understand  4. realistic storyline - empathy  5. use of children - disruption of innocence, empathy and relatable  image 6 smoke - lower case , sans serif font which creates a more personal approach , direct address 'you' , using a young child to show disruption of innocence, child uses indirect mode of address to show that he is caught up in the smoke and it effecting him, has logo and contact info sells the ad, use of special effects and personification of the smoke hand draws the viewer in and persuades the viewer image 5 drive awareness - use of children + disruption of violence , indirect mode of address, mid shot to show bigger picture and create more sympathy, statistic at the bottom sells t...

Induction report task In an edition of GQ magazine from July 2016 masculinity is represented as toxic and there is an idealised version of masculinity. The use of the star vehicle (Dwayne Johnson’s) iconic bicep with its brahma bull tattoo reinforces the stereotype of men being hyper masculine, strong and muscular. For modern men, there is a societal expectation that they have to have it all: health, wealth and strength and the image of Johnson supports this as he epitomizes all three. The very essence of men’s lifestyle magazines is consumerism and so the images and cover lines will always seek to support this, informing men of what they supposedly need. One of the cover lines reads ‘man up! How to be a man in 2016’ which suggests that men are expected to act and look in a certain way. The star vehicle uses a direct mode of address. This is a common convention of magazines and helps to add a more personal approach. The intensity of his stare and the lack of a smile suggests how s...